Siti Rofiah Umi Habibah, and Suhirwan. 2025. “Leveraging Big Data and Social Media Platforms for Effective Digital Marketing: Insights into Consumer Behavior, Content Strategy, and Privacy Issues”. J-DBS: Journal of Darunnajah Business School 2 (1), 58-70. https://ejournal.darunnajah.ac.id/index.php/J-DBS/article/view/694.